Ella Taylor has always loved jewelry since she was a child, but she was often troubled by the lack of good-looking, quality jewelry because of the abundance of poorly made jewelry on the market.

During her college years, she chose to specialize in jewelry, earning a bachelor's degree in Gemology and Material Technology. She often traveled to the source of raw jewelry materials and spent a lot of time handpicking to get a perfect piece of jewelry, which satisfied her curiosity and desire for good jewelry.

In 2012, Ms. Ella. Taylor wanted to bring her passion for jewelry and fabulousness to everyone who loves jewelry, to solve the phenomenon that the market is challenging to select jewelry and jewelry manufacturers to cheat consumers with inferior products, and saw this as her mission, thus, the LAVEIR brand was established.

During these ten years, through our continuous efforts, we have only brought the best jewelry and consumer experience to our customers at all costs, bringing a variety of good-looking jewelry to our consumers.

Today, more and more customers favor LAVEIR, for them, LAVEIR is not only a brand but also represents peace of mind and quality products and services. We will continue to adhere to our corporate mission, to bring more quality jewelry to consumers around the world, and strive to let more people can experience the beauty of jewelry!